The importance of change management cannot be overstated. In today’s fast-paced environment, organizations – including higher education institutions - frequently undergo transformations, for example through strategic initiatives, launch of new programs, technology implementations, reorganizations, process improvements, or cultural shifts. Without effective change management, such initiatives are more likely to encounter resistance, resulting in lower employee morale, reduced productivity, and ultimately, project failure.
Here at Tulane, we have chosen Prosci as our change management methodology. Prosci is widely seen as the “gold standard” in organizational change, with 25 years of research in the field, over 100,000 people certified and trained, and with presence in 80% of Fortune 100 companies. With the higher education sector experiencing major transformative forces, universities and colleges are increasingly adopting this methodology as well.
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What is Change Management?
Change Management, as defined by Prosci, is a structured approach to transitioning individuals, teams, and organizations from a current state to a desired future state. It involves preparing, supporting, and helping employees navigate the change process, ensuring that changes are implemented smoothly and effectively. The Prosci ADKAR model highlights five key building blocks: Awareness of the need for change, Desire to support the change, Knowledge of how to change, Ability to implement required skills and behaviors, and Reinforcement to sustain the change.
Prosci Inc.
By prioritizing change management, we can mitigate resistance and enhance engagement and adoption by all stakeholders, whether faculty, staff, or students. Effective change management creates a supportive framework which enables individuals to adapt to new ways of working, fosters a culture of collaboration, supports innovation, and aligns efforts with organizational goals.
This proactive approach not only increases the likelihood of achieving project objectives but also ensures that changes are sustainable over the long term, driving overall success and resilience in a constantly evolving landscape.
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